LinkedIn Insight Tag: The Ultimate Guide

LinkedIn Insight Tag: The Ultimate Guide

What’s the LinkedIn Insight Tag, and how do you use it? This ultimate guide gives you the full lowdown, including how to create one for your website, how to install and verify it, and how to use it for effective advertising on LinkedIn, whether creating audiences, tracking conversion activities, and gaining useful demographic insights about your visitors.

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How to Increase Facebook Reach

How to Increase Facebook Reach

This post explores how to increase Facebook reach, with over 10 different ways to do so. On average, only around 5% of your followers are likely to see your organic posts. But you can increase that by using the right strategies to take advantage of Facebook’s algorithm, and maximize the organic visibility and reach of your posts on the platform...

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How to Use Twitter Ads: A Simple Guide

How to Use Twitter Ads: A Simple Guide

Discover how to use Twitter ads, including the benefits of advertising on Twitter, the different ad types available, a 5-step guide to using the platform, and some final tips on how to run Twitter ads successfully. If you’ve not used Twitter ads before, doing so might seem a bit intimidating. But with this info to hand, you’ll be able to launch your first campaign with confidence.

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25 Key Strategies for Repurposing Blog Content

25 Key Strategies for Repurposing Blog Content

Repurposing blog content can multiply the value of that content many times over. If you’re solely publishing content on your blog and not repurposing it elsewhere, starting to do so can represent a potentially significant growth opportunity. This post gives you 25 key strategies for repurposing blog content, both online and offline.

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How to Grow Pinterest Followers

How to Grow Pinterest Followers

This post shows you how to grow Pinterest followers, giving you 7 ways to do so, along with one to steer clear of. You’ll discover how important followers are on Pinterest, how it differs (considerably) from other social platforms, and how to get more followers on Pinterest in a sustainable and effective way.

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How to Increase Organic Search Traffic

How to Increase Organic Search Traffic

Knowing how to increase organic search traffic is essential. Between half and three-quarters (for B2B) of all organic traffic comes from search. This post gives you 13 ways to increase your own organic traffic from search, including strategies such as blogging, effective SEO, and using your content pages to then increase organic traffic to your main frontend pages too.

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45+ Infographics Submission Sites to Promote Your Infographic

45+ Infographics Submission Sites to Promote Your Infographic

This post gives you over 45 sites that will accept your infographics submission. Infographics continue to be one of the most popular types of content used in content marketing, used by 65% of B2B marketers alongside charts and photos. But for the most impact, you need to distribute your infographics effectively. Use this list to help you do just that.

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How to Increase Your Email Open Rate (Even After iOS 15)

How to Increase Your Email Open Rate (Even After iOS 15)

This post details how to increase your email open rate—and describes why the metric is still important, even after iOS 15. Get over 10 different strategies you can put into action today for increasing your open rate and improving your results from email marketing, from analyzing lead sources, to testing subject lines, to cleaning your list.

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How to Grow Facebook Followers

How to Grow Facebook Followers

This post details how to grow Facebook followers, including 7 top strategies you can start putting into action today. With Facebook the largest social network by far, we also look at the benefits you gain from growing your followers on the network, from increasing traffic, to brand awareness, to running effective ads on the platform...

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How to Set Up Google Search Console (and Boost Your SEO!)

How to Set Up Google Search Console (and Boost Your SEO!)

Wondering how to set up Google Search Console in the right way to boost your SEO, as well as get some detailed insights on how your website is currently performing on search? Then you’re in the right place. This post details how to set up and use this powerful tool, with the ultimate goal of helping you to boost your website ranking and the amount of traffic you attract through search.

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