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	<link>http://www.takanomi.com</link>
	<description>Takanomi.com &#124; Excellence in E-Marketing</description>
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		<title>Advantages of Niche Marketing &#8230;</title>
		<link>http://www.takanomi.com/2010/06/advantages-of-niche-marketing.html</link>
		<comments>http://www.takanomi.com/2010/06/advantages-of-niche-marketing.html#comments</comments>
		<pubDate>Mon, 28 Jun 2010 10:34:41 +0000</pubDate>
		<dc:creator>Steve Shaw</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[adam short]]></category>
		<category><![CDATA[advantages of niche marketing]]></category>

		<guid isPermaLink="false">http://www.takanomi.com/?p=140</guid>
		<description><![CDATA[Recently I had a chat with a friend of mine, top niche marketing expert Adam Short of Niche Profit Classroom [affiliate link], who&#8217;s set up a large number of separate niche-focused websites or businesses via a powerful systemized method he&#8217;s developed, tweaked and refined over the years.
I&#8217;m very familiar with Adam&#8217;s materials and his system, [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-142" title="Adam Short" src="http://www.takanomi.com/wp-content/uploads/2010/06/adamshort.png" alt="Adam Short - Niche Profit Classroom" width="192" height="280" />Recently I had a chat with a friend of mine, top niche marketing expert Adam Short of <a title="Niche Profit Classroom" href="https://imi.infusionsoft.com/go/1/takanomi/">Niche Profit Classroom</a> [affiliate link], who&#8217;s set up a large number of separate niche-focused websites or businesses via a powerful systemized method he&#8217;s developed, tweaked and refined over the years.</p>
<p>I&#8217;m very familiar with Adam&#8217;s materials and his system, and know that what he teaches makes so much sense and is the real deal &#8230; a few months back I did a one-off webinar with Adam, and got some amazing feedback from people after that, and certainly don&#8217;t hesitate in continuing to recommend him &#8230;</p>
<p>To listen to our chat and find out more about his system and what the advantages of niche marketing could be for you, I&#8217;d recommend giving this a listen now while it&#8217;s available, it&#8217;s inspiring stuff:</p>
<p><span id="more-140"></span></p>
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<p><a href="http://prorss.byoaudio.com/files/media/1a4c19da-814c-78a1-26b0-ce21b5ed3878.mp3">Download Audio Here</a> (right click, and &#8216;Save as&#8217; or &#8216;Save link as&#8217;)</p>
<p>Have a listen, and I&#8217;d love it if you could let me know what you  think by leaving a comment below.</p>
<p>I asked him things like how he got started online, how he came up with the niche marketing system that he now teaches to others, how it works, how much someone can expect to earn from each site, how long each one takes to set up and a whole lot more.</p>
<p>After each site has been set up, in terms of ongoing maintenance they each require remarkably little ongoing work, perhaps just checking on the site once or twice a month.</p>
<p>He&#8217;s currently got some powerful videos packed full of information you can put to use straight away, and at present they&#8217;re all <em>free </em>- I&#8217;m not sure how long these are going to be available, so click the affiliate link below to grab the videos while they&#8217;re still available and free of charge:</p>
<p style="text-align: left;"><a title="Niche Profit Classroom" href="https://imi.infusionsoft.com/go/1/takanomi/">Claim Adam Short&#8217;s free videos and discover his simple system for setting up your own niche marketing websites</a></p>
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		<title>SnagIt Review &#8211; a Review of SnagIt Screen Capture Software from Techsmith</title>
		<link>http://www.takanomi.com/2010/02/snagit-review-a-review-of-snagit-screen-capture-software-from-techsmith.html</link>
		<comments>http://www.takanomi.com/2010/02/snagit-review-a-review-of-snagit-screen-capture-software-from-techsmith.html#comments</comments>
		<pubDate>Tue, 16 Feb 2010 16:20:57 +0000</pubDate>
		<dc:creator>Steve Shaw</dc:creator>
				<category><![CDATA[Software Reviews]]></category>

		<guid isPermaLink="false">http://www.takanomi.com/?p=131</guid>
		<description><![CDATA[The SnagIt software from Techsmith is something I use on a regular weekly &#8211; often in fact, daily &#8211; basis, and I&#8217;m a big fan, so it seemed only appropriate to do a review (and not I should note for any commercial gain &#8230; there is no affiliate program &#8211; I just like it!).
You&#8217;ll be [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_133" class="wp-caption alignright" style="width: 200px"><img class="size-full wp-image-133 " style="margin-right: 10px; margin-left: 10px; background-color:white;" title="Screen image taken with SnagIt" src="http://www.takanomi.com/wp-content/uploads/2010/02/16-02-2010-12-06-58.png" alt="Screen image taken with SnagIt" width="190" height="348" /><p class="wp-caption-text">An example screen capture using Techsmith&#39;s SnagIt software</p></div>
<p>The SnagIt software from Techsmith is something I use on a regular weekly &#8211; often in fact, daily &#8211; basis, and I&#8217;m a big fan, so it seemed only appropriate to do a review (and not I should note for any commercial gain &#8230; there is <em>no</em> affiliate program &#8211; I just like it!).</p>
<p>You&#8217;ll be able to see below how I use it myself, and consider if it&#8217;s something you could use yourself.</p>
<p>First off, it&#8217;s probably best to see how I used to manage <em>without</em> this software. For any screen capture I wanted to do, it was a case of hitting Alt &amp; Prt Sc on my PC, and then pasting into something like PaintShop Pro and manipulating the image as necessary to suit my purposes. It all took extra effort, but most importantly, you just can&#8217;t do a lot of stuff that you can do using SnagIt.</p>
<p>For example, say I was setting up some instructions on how to use something, let&#8217;s say how to use the Twitter feature on Google&#8217;s toolbar (via their <a href="http://googleblog.blogspot.com/2009/12/share-any-web-page-from-your-toolbar.html">new Share feature</a>), it took all of 10 seconds to take the screen capture image on the right.</p>
<p><span id="more-131"></span>Using some very quick tools on the menu within the software, you can give it the torn edge look (and these are fully customizable to give whatever finish you want), along with the shadow effect.</p>
<p>You can then add arrows, speech bubbles, additional text, whatever really, to customize the image to whatever you need.</p>
<p>What I especially like is how you can choose to include the cursor in the image &#8211; so as soon as you click the Prt Scr button to take the SnagIt screen capture, whatever you were doing with the mouse just freezes, including any tooltip text, and it captures it all.</p>
<p>What I use it for most are for creating instructions for my virtual team to follow.</p>
<p>I systemize and proceduralize virtually everything in my business into a system that someone else can then follow, and it just makes outsourcing a whole lot easier when you have some instructions to provide that say go here, click that, do this, and you have images to back up the text and illustrate what you&#8217;re talking about.</p>
<p>Verbal instructions can only go so far.</p>
<p>Yes, I could also do it with video, but they&#8217;re less easy to use as a quick reference point for team members in the future, if they&#8217;re unsure on a specific aspect of instruction, and less easily updateable.</p>
<p>I also use it for blog posts (heh, like this one, yep!), for creating informational products, and for quick inter-team member communications (eg. bug fixing, say I see something my end that one of my developers doesn&#8217;t, due to browser/operating system differences, and so on).</p>
<p>You can also use it to take a shot of a whole scrolling webpage (rather than just the portion of the webpage you see on the screen), and I&#8217;ve used that in the past when I wanted to check with a team member on what they could see from their locality, in comparison to what I saw at my end. <em>Web pages tailored to the locality of your visitor? Think about it &#8230;</em></p>
<p>All in all, SnagIt is one of my essential day-t0-day tools that I&#8217;d struggle to be without for long. I can generally run my business from anywhere in the world on any computer with an Internet connection if I had to (how&#8217;s that for risk reduction?!), but this is some installed software I&#8217;d certainly feel I was missing if I was forced to do without it for any length of time.</p>
<p><img class="alignnone size-full wp-image-134" title="Selection of some functionality within SnagIt" src="http://www.takanomi.com/wp-content/uploads/2010/02/16-02-2010-15-54-52.png" alt="Preview of some of the functionality within the SnagIt software from TechSmith" width="486" height="171" /></p>
<p>I&#8217;ve only really just scratched the surface of this software &#8211; not just in terms of what I&#8217;ve written in this post, but also in terms of how I use the software (I still regularly discover new things I can do with it) &#8211; so I&#8217;d certainly recommend taking a look yourself.</p>
<p>By the way, I&#8217;m  not doing this review of SnagIt in the hope of an affiliate commission &#8211; they don&#8217;t in fact have an affiliate program. I recommend stuff I use, like and can genuinely recommend &#8211; if there is an affiliate program, then all well and good, I am after all running a business. But it&#8217;s not a good enough reason for me to recommend something on its own.</p>
<p>So how do you get hold of the SnagIt software?</p>
<p>Full details are on their website here: <a href="http://www.techsmith.com/screen-capture.asp">SnagIt &#8211; Screen Capture Software from Techsmith</a></p>
<p>You can currently try it out for free for 30 days via the above link, and then purchase a license if you want to continue using it. So download the software now, try it out, and let me know what you think &#8211; are you starting to wonder how you ever did without it? Just leave a comment below.</p>
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		<title>Phew &#8230;</title>
		<link>http://www.takanomi.com/2010/02/testing.html</link>
		<comments>http://www.takanomi.com/2010/02/testing.html#comments</comments>
		<pubDate>Fri, 12 Feb 2010 20:02:21 +0000</pubDate>
		<dc:creator>Steve Shaw</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.takanomi.com/?p=83</guid>
		<description><![CDATA[Welcome to the brand new home of takanomi.com &#8211; the old site was sorely (ouch!) out of date, and a revamp was well over due.
This new site runs on Wordpress, and will make it a whole lot easier to keep the info fresh and regular, with all the other advantages that a Wordpress blog gives [...]]]></description>
			<content:encoded><![CDATA[<p>Welcome to the brand new home of takanomi.com &#8211; the old site was sorely (ouch!) out of date, and a revamp was well over due.</p>
<p>This new site runs on Wordpress, and will make it a whole lot easier to keep the info fresh and regular, with all the other advantages that a Wordpress blog gives you.</p>
<p>Thanks to Karen on our Development Team for all her work in getting this up and running!</p>
<p>So what do you think &#8230; slight improvement on the previous site? The old one was kinda ugly. Let me know what you think &#8230;</p>
<p>Empty looking at the moment I know, but looking forward to putting up some informative and helpful posts in the coming days, weeks and years &#8211; thanks for all your support!</p>
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